Len Caiafa Interviewed About Using NLP In Sales and Business

Not too long ago, Len Caiafa dropped by and I grabbed the opportunity to chat with him on camera about NLP and how he’s used some of the tools he learned at my Reluctant Sales Person Seminar and some thoughts in general about using nlp in business and as a sales professional. BTW len is the guy that said to me, “Mark this NLP stuff is kind of like Modern Jedi Mind Mastery!” So I owe Len a definite debt of gratitude for that.

To Learn More, Check out:

NLP Persuasion Power

My 81 Year Old Dad is So Damn FRUSTRATED!

Have you ever shared an idea with someone who totally “got” what you were saying right away? I don’t know if you can remember a time, a specific time when you learned something new and just couldn’t wait to run and tell your best friend about it. Maybe you saw a great movie or TV show and just had to bring someone else into the experience. Chances are there was no hesitation on your part. You learned something or discovered something, got excited and shared it.

Then perhaps you shared it with someone else and they just weren’t impressed. They didn’t “get” it. Or worse like Little Miss Crankypants (yes that is a reference to a song I wrote recently) they metaphorically popped your balloon.

Or, could you kind of tell they were just humoring you and hoping you’d talk about something else?

All of a sudden your wonderful, shiny new discovery started to get a bit tarnished.

What if you had the ability to keep your passion and excitement and communicate it to other people in a way that you the results you wanted?

How do you learn to influence other people so easily, positively and effortlessly it seems like magic?

Whether you’re inviting people to a party or asking someone out on a date or selling your products or services or convincing your teenager to stay away from drugs and alcohol, the ability to influence and persuade are just about the most crucial skills anyone can have. Don’t you agree?

Some people just seem to come by it naturally. For the rest of us, it takes conscious, persistent effort to learn and integrate the many beliefs, behaviors, skills, and mind sets that enable us to become masters of our communication.

Now, you could take my Modern Jedi NLP Training now available in a convenient,  affordable On-Line/Hands-On format.

or you could check out this 7 day persuasion program I recently discovered by AJ Kumar.
AJ Kumar’s 7 day Persuasion course

Or you don’t have to change what you’ve been doing…if it’s working for you and you’re getting everything you want out of life why change now?

You know the truth though. What you’ve been doing ain’t working that well is it? Frustration is a great motivating force! So Get EXCITED!

Why my Dad is so FRUSTRATED

I was talking to my dad the other day. He’s 81 years old and healthy as a horse. He swims a half a mile 3 times a week. He looks like he’s 60. He has a trim muscular body with no flab at all. He’s sharp and alert. He just did the swimming leg of a Tri-athelon. For the last 30 years he has passionately and thoroughly studied everything there is to know about health, nutrition, natural healing etc.

He has vast amounts of knowledge about health and nutrition but little experience in getting other people to STOP and:

a.  Listen to him

b. Value his expertise

c. Take his advice

d. Make the changes that in some cases could save their lives!

He’s so FRUSTRATED.

Can you relate? He wants so much to help people and to guide people to a place where they can feel good physically. He walks his talk. But he wants to be more than just a “good example”. He wants to actively influence other people in a positive way.

Now a lot of 81 year olds would say, “oh well. Too soon oldt, too late Scmartt”. Not my dad! In fact, I would be willing to bet that after he reads this blog post, he’ll sign right up for my NLP Training so he can learn how to actually get his message out to people who most need and want to improve their health and well being. And you know I’ll help him and by helping him I will indirectly help people I wouldn’t otherwise have any hope of influencing. That’s why I get so excited about this stuff that I have to share it with YOU!

Or maybe he’ll order  AJ Kumar’s 7 day Persusuasion course

After all AT AGE 81 he has a lifetime of knowledge to share and he only has another 30 years to get it out! :o )

Please leave a comment below to let me know your thoughts about persuasion.

-Mark

p.s. What would you think about some guest blog posts from my dad the “Modern Jedi Health and Nutrition Specialist”? Let me know.

NLP In Business

For many of us out here on the front lines of entrepreneurship, there is one constant that either makes us or breaks us…

And that’s US!

As cartoon strip character Pogo said many years ago “We have met the enemy and he is us!

Ultimately, wherever we are is the result of our thoughts, beliefs, values, decisions, and actions (BTW “inaction” is actually the action of not doing anything).

Since NLP provides us with easy to use maps for recognizing and changing our own blocks, patterns, behaviors, fears etc. it makes a great tool for business people. What I love about folks in business is that they “get” that if something is costing them, they have to change it.

My business clients “get” that if they spend $100 dollars to clear something that’s holding them back and hurting their company or their success and they make an additional $100 dollars, then it wasn’t a “cost” it was an investment that just paid for itself. If that $100 investment brings a return of $200 or $1,000 then it is a “no-brainer”.

Typically, I find that when people clear the block that has held them back they go on to exponentially increase their income and their effectiveness as leaders in their respective fields.

Two examples that come to mind of people who have made revolutionary change in their lives as the result of learning NLP are Michael Guerin and Rob Bronson.

Michael has been kind enough to share his story with my readers on a number of occasions as well as on the phone and in an extensive video interview.

The bottom line for Mike is that before he worked with me he could barely use the phone. He literally had a phone phobia. He also suffered from agoraphobia so basically, he couldn’t get out and meet and greet new clients and he couldn’t call prospects on the phone! Not a recipe for success in business! We did my basic NLP breakthrough process and within hours he was on fire! As he said in his interview with me, “It was really strange because it was like the old pattern was just gone! As if it had never existed in the first place…”

Mike has gone on to increase his Credit Card Merchant Processing business so much that he is now training other associates to work for him. He has also expanded into helping other business owners make sense of online interactive marketing. In this severe economic climate Michael Guerin’s businesses are thriving and growing by leaps and bounds. That’s the power of NLP to help us get out of our own way.

Which brings me to Rob Bronson. Rob is my good friend and technical adviser. This blog format and all the videos I’ve been doing is the direct result of Rob using my own NLP stuff on ME! I had a lot of technological RESISTANCE. which Rob helped me to release!

I first got to know Rob when he took my “Reluctant Sales Person” training a couple of years ago. And immediately started implementing the tools and techniques he’d learned there. As a genius level technical guy, Rob had a little trouble relating to the rest of us non-geek types. Through the NLP sales training he learned how to speak another person’s language and how to communicate the way other people preferred to communicate so that he could maintain rapport and get his message through in a way that could be well received.

Rob learned how to get out of his own world and to enter into the world of his client.

A year ago Rob and Mike and I began to meet every Monday in a “Master Mind”. We would frequently spend the entire day learning about internet marketing and search engine optimization, blogging, copy writing and basic business tools, techniques and philosophy. We also continually put NLP into practice and shared our successes and challenges. We supported each other and acted as sounding boards for each other. Personally it saved my business and my sanity on a number of occasions.

At one point Mike did not even have his own website up. At one point Rob was living in someone’s basement. At several points, I was tangled up in my own “stuff” and they helped “coach” me through the tunnel and out to the sunlight.BTW we all need the help of other people. NLP does not make anyone invincible or perfect.

It was a year of stripping the paint down to the surface and sanding and honing ourselves. and then as the financial storm clouds gathered back in the fall of 2008 something magical happened, Rob and Mike began to form a partnership that was all about helping other people in business save time and money and benefit from what they had learned and put into practice…

Now with their new business Best Web Presence they are so busy I haven’t seen them in weeks. They are signing up clients left and right at a time when there are thousands of “Chicken Littles” running around screeching “The sky is falling! The sky is falling.”

The point of my story is that there is a set of tools and techniques that if used properly will enable you to clear through the clutter of your own thinking and patterns of behavior. Once you clear the personal blocks that are holding you back, fasten your seat belt because things can change rather quickly. At this time last year neither Rob, nor Mike nor I knew how far we would have journeyed from where we began. It truly has “turned out better than they could possibly imagine…”

Does rapid change seem to be pretty scary to a lot of folks? Sure. But that’s a subject for another post…

If you are curious about how NLP can help your business please call me at 203-804-1208 or e-mail me mark [at] markshepard.com. You can also learn more about NLP Certification here

Please share this post with anyone you know who may be struggling with their business or who may be ready to break through the blocks and experience more success.

- Mark Shepard, NLP Trainer, Songwriter, Visual Artist, Author, Speaker…